Featured slide show: Finland in the 1920s, studying and applying design to build the industrial infrastructure of the country (Aalto University Commons).

DEN | Design Entrepreneurship Institute

Design Entrepreneurship Institute (DEN) is a no-profit Belgian think tank aimed at studying and offering consultancy services on how design can be used to support entrepreneurship.

DEN works in partnership with private and public organisations and actively participates in research projects, also funded by the European Commission.


Design for entrepreneurship

DEN’s mission is precisely to investigate and offer consultancy services on how design approaches and methods can be beneficial to entrepreneurial activities. Typical design approaches and methods are, for example:

  • User research and testing
  • Iterative development processes
  • Emphasis on visualization and prototyping
  • Participatory design and gamification techniques
  • Emphasis on communication, branding and storytelling

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Services offered by DEN

DEN operates according to three modes:

  • Offering consultancy services to industry, government bodies, NGOs, research institutions and all those organizations interested in boosting their entrepreneurial and innovation potential
  • Developing its own research agenda on how design can support entrepreneurial processes
  • Participating as a Partner of research projects – also EU-funded.

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European projects

DEN’s management board has a broad experience in European projects, in frameworks such as:

  • H2020
  • Creative Europe
  • FP7 e FP7 Capacities
  • Digicult
  • eContent e eContent Plus, Internet Safer Plus
  • Media Interactive Works

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Scientific collaborations

DEN’s management board holds affiliations with leading international research centers, such as:

  • Massachusetts Institute of Technology
  • Harvard
  • KTH Royal Institute of Technology, Stockholm
  • University of the Arts London
  • Università La Sapienza, Roma Tre e Tor Vergata
  • Politecnico di Milano

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